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Facebook conversion API for Shopify

Facebook spent a lot of effort pushing marketers and site owners to implement FB Conversion API. If you run advertising on Facebook, most likely,...

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Facebook Conversion API for Bigcommerce

Browser tracking is becoming less reliable because of ad blockers, decreased cookie lifetime, and Intelligent tracking prevention. The iOS14 update made everything even more...

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How to set up Facebook event deduplication in Google Tag Manager

Using Facebook server-side tracking (Facebook Conversions API) is getting more popular due to its ability to prevent tracking pixel blocking by ITPs and AdBlockers....

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How to Setup Facebook Conversion API + Events Deduplication & Hash User Data

Facebook Pixel allows you to track what users are doing on your site, collect remarketing audiences and create lookalikes. If the Facebook pixel is...

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3 Easy Steps to Test Server-Side Universal Analytics/GA4 and Facebook Conversion API

Google Tag Manager was initially designed to make the life of marketers easier. If you use Google Tag Manager web container, you no longer...

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How to add Google Analytics and Facebook pixels to WordPress using Google Tag Manager server-side container (WordPress plugin)

Looking to set up a Google Tag Manager Server container on your WordPress site? Not sure if you need server-side tagging? If so, then...

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Facebook Tag for Google Tag Manager Server Side

Using Facebook Conversions API, you can send events to Facebook Event Manager. That is the perfect alternative to Facebook SDK because Conversions API speeds...

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